Dear Avian Vendor,

      For the second year, the organizers of the very popular Greater Philadelphia Pet Expo (EQXPO) and the leading PA Pet Bird Event producers, Castle Enterprises/PetBirdShows.com, have teamed up to bring an event to Pennsylvania and surrounding states like no other. We look forward to seeing you in "Parrotville" at the 10th Annual Greater Philadelphia Pet Expo on March 12-14, 2004 at the Fort Washington Expo Center, 1100 Virginia Drive, Fort Washington PA 19034 (exit 339/old exit 26 off PA Turnpike). For the tenth year, the Pet Expo will be an exciting forum for animal lovers. From the great shopping for your pet needs, from the hundreds of vendors and displays, to the variety of special events, educational programs, attractions and entertainment the whole weekend. It is Pennsylvania's Premier All Pet Event of the year!

      "PARROTVILLE" is the feature avian attraction at the popular March pet event. "Parrotville" is a complete Bird Fair tucked within the all Pet Expo and a haven for all pet bird lovers attending the event. Castle Enterprises/PetBirdShows.com production of Parrotville is just what one has come to expect. Plans include: Special activities for pleasure and amusement, presentations for education and information, exhibition of pet birds with onsite advisers for the sharing of knowledge, and a marketplace with pet bird related goods and pet birds for purchase.

      The Pet Expo's (EQXPO) marketing program has been very effective in the past for the Philadelphia event. So much that the event drew 42,000 attendees in 2002 and 50,000 in 2003. Included in the marketing program were:

Radio Spots on seven Philadelphia stations (WXTU, WPTP, WOGL, WMGK, WBEB, WKYW and WPHT)

Print Ads in Philadelphia Inquirer, Montgomery News, Intelligencer Record

Discount Coupons in fast food restaurants, supermarkets, pet stores, veterinarian clinics

Comcast Cable Commercials (Animal Planet, Fox Family and Nickelodeon)

      Castle Enterprises promotional advertising campaign will boost awareness to avian clubs/organizations, take advantage of online opportunities, direct mail to past event patrons, and more.

      As a pet bird vendor, you will want to seize the opportunity to participate in "Parrotville" by securing your space(s) now. Spaces are limited and on a first come first paid basis. You can reserve your space(s) by paying a deposit of half down and paying the final installment by February 1. See vendor application enclosed for pricing and more details. If you need additional information on participating in "Parrotville" contact us by telephone at (717) 957-4241 or by e-mail info@PetBirdShows.com.

      Payment for Vendor Space mailed less than a month in advance (after Feburary 14, 2004) must be made with cash, money order or certified check. We also accept PayPal for those that would like to use this convent service or if you wish to pay by credit card (add a 3% handling fee when using PayPal).

      To view and print a vendor application CLICK HERE (this requires Adobe Acrobat Reader software. If you don't have it, get it FREE at www.adobe.com or click the button below).

      You can mail your completed application and payment. Or, if you prefer, mail or fax your application to us and pay by Electronic Funds Transfer (EFT) from your checking account, Visa or MasterCard account with the PayPal service. Signing up for the PayPal service is FREE and we only charge a minimal EFT Payment Handling Fee of 3% for payments made with the service. To pay with PayPal click on the button below.


      For vending inquires and more details on the Greater Philadelphia Pet Expo visit www.horseandpetexpo.com or call 800-677-4677.

© 2004 Castle Enterprises